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COMPANY MANAGEMENT

Acting in accordance with our values

Sustainable management from the origin of the raw ingredients to the finished product is the company philosophy that we have been putting into practice for more than 90 years. As a family-run Swiss company, we attach a great deal of importance to sustainability, honesty and transparency.

The significance of sustainability at Holle

Operating sustainably and making a social commitment have always been part of our company’s fundamental values. For us, this means constantly re-evaluating ecological, social and economic issues in the interests of people and nature. In more than 90 years of company history, our Holle sustainability strategy has helped us to become one of the leading manufacturers of organic food for babies and infants.

We are deeply aware of our responsibility towards each other and the future of our little ones. We have shaped our corporate strategy and orientation to enable us to respond flexibly to changes in the extremely dynamic organic market and thus operate efficiently and successfully.

We create structures that can grow with us

People and the environment have always been at the heart of everything we do. After all, this is the only way to create products that deserve being labelled as ‘sustainable’. Over the years, we have developed our corporate structure to nurture and promote this way of thinking whilst also leaving room for progress.

 

We

  • assume responsibility for all core tasks, from cultivation and processing to delivery.
  • procure premium raw ingredients – for consistently high quality and safety.
  • maintain long-term, fair partnerships at all levels of value creation.
  • go far beyond the stringent requirements of the baby food sector.
  • develop our recipes in close collaboration with our production partners and align them with nutritional recommendations.
  • constantly inspect our products throughout the entire delivery and production process – with the strictest testing procedures and cutting-edge analytical methods.
‘We operate in accordance with the principle of maximising meaning rather than maximising profit.’
Anne Mutter, CEO Holle baby food AG
‘We operate in accordance with the principle of maximising meaning rather than maximising profit.’
Anne Mutter, CEO Holle baby food AG

 

 

Our sustainability goals

Sustainable commitment with vision

Holle is a family-run Swiss company with a long tradition. We have been working biodynamically since 1934 and are therefore a Demeter pioneer. As a Demeter producer, we are shaping the future ecologically – for people and nature – while protecting animals, the soil and the environment. With our goals, we continue to take consistent steps towards a grandchild-friendly future. Sustainable right from the start.

 

Our sustainability goals for 2022/2023

Goal 1:

Holle is an attractive employer. Our goal is to once again achieve a very good result in the Great Place to Work 2023 competition. We are determined to maintain the trust index of 86% achieved in the employee survey in 2020 with the survey in 2022. As a ranking in the competition, we aim to at least maintain our very good 2nd place nationwide from the last participation in 2021.

KPI-28-W1

 

Goal 2:

Holle further expands its strategic partnerships. We are expanding the supply of raw materials in other categories (fruit and milk). This will enable us to better manage the depth of added value and gain further control in our supply chain (increasing transparency in the supply chain).

KPI-21-U2

 

Goal 3:

Holle produces the most sustainable baby milk powder in Europe. As a first step, we will convert 13 goat farms in Germany to high-quality Demeter quality by the end of 2022. In 2023, we will launch our goat’s milk products converted to Demeter quality.

KPI-61_U2

Our Code of Conduct

Holle is committed to responsible and sustainable business. This includes the value-oriented philosophy of an environmentally friendly and socially compatible culture throughout our value chain as well as open and trusting collaboration with our business partners. We have defined the relevant principles and requirements for our business partners in the Holle Code of Conduct. We want them to serve as the basis of relationships between everyone involved in the value chain.
Our Code of Conduct is based on the principles of the International Labour Organisation, the UN Global Compact, the OECD Guidelines, the Universal Declaration of Human Rights of the United Nations, the United Nations Convention on the Rights of the Child and parts of the German Supply Chain Due Diligence Act. Our Code of Conduct also covers important aspects of environmental protection and animal welfare.

Our awards

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Holle wins the German Sustainability Award for Companies 2025 in the food and beverages sector
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Holle baby food AG, based in Riehen (Switzerland), took third place in the category Best Medium Workplaces
Switzerland at this year’s ‘Best WorkplacesTM Award’ from Great Place To Work®. Holle entered the Medium
category for the first time (company size 50–249 employees) and was immediately ranked in the top three. As a
result, the successful rankings in the Small category from previous years were continued.
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The certification of our company headquarters in Riehen/Switzerland according to the ZNU standard for sustainable management since November 2022 confirms and recognizes the sustainable commitment practiced at Holle in a variety of ways. The management standard enables us to make an active, structured and measurable contribution to sustainable change in the economy and society.

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Finalist at the German Sustainability Award 2023

Holle was chosen among the top 36 from over 1000 applications. For the 15th time, the German Sustainability Award honors groundbreaking contributions to the transformation into a sustainable future. Holle was able to convince in the transformation field of biodiversity and is one of the 5 finalists here.
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Sustainable commitment: strong to very strong

As part of the ‘Best Employer in Europe 2021’ Great Place to Work study, we were crowned as one of the best employers from more than 3,000 companies in 36 countries, landing an excellent third place.
Previously, we also won second place in the ‘Companies with 20–49 Employees’ category for the Best Employer in Switzerland award.
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Nachhaltiges Engagement: stark bis sehr stark

As part of the ‘Best Employer in Europe 2021’ Great Place to Work study, we were crowned as one of the best employers from more than 3,000 companies in 36 countries, landing an excellent third place.
Previously, we also won second place in the ‘Companies with 20–49 Employees’ category for the Best Employer in Switzerland award.